A blonde woman holds a yellow book titled Design Leadership Chronicles in front of a large bookshelf full of books.

Date

16 May 2025

Through an interactive role-playing game, the author invited the audience to reflect on the power of design to generate alternative futures.

On 7 May, IED Barcelona hosted the presentation of the book Design Leadership Chronicles, a graphic novel by design leader, author and speaker Marzia Aricò.

Recounting the true stories of nine design leaders and how they used strategic design to generate significant change in their respective organisations, the book serves as an illustrated guide to understand how to achieve the right change through this discipline.

With an introduction by Manuela Procopio, Academic Manager at IED Barcelona, ​​the event was designed as an interactive session for students and the public in attendance. They participated in a role-playing game based on several chapters from the book and then discussed the power of design as a tool for generating alternative futures.

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